Crisis Communication Workshop


Crisis Communication Workshop
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Our Crisis Communication Workshop helps you to prepare for media challenges during and after a crisis.
 

Purpose

In every crisis, communications specialists, spokespersons and managers of crisis management teams are faced with unique challenges, in a world in which the public has 24/7 access to social media. To make things more challenging, a crisis rarely comes announced and will always leave its impact on an organization’s reputation. Therefore, it is essential that communications are handled effectively during and in the aftermath of a crisis. Our Crisis Communication Workshop helps you to prepare for crises and the challenges you will be faced with.
 

Method

Your trainer, Michel Peremans, will share his best practices, give presentations, initiate group discussions and provide case studies. In addition, he will stage mock interviews and coach you in your communication skills. A safe learning environment is maintained at all times.
 

Knowledge & Skills

·         Identifying and implementing a crisis communications team
·         Understanding the need for internal crisis communication
·         Preparing a crisis management strategy and plan
·         Understanding organizational setups
·         Responding to tough questions from the media
·         Dealing with pressure from the media
·         Maintaining effective relations with the media
 

Further information

Language: English
Duration: 1day
Venue: The Hague, the Netherlands
 

Contact

Please feel free to contact us for more information.
 
Communication specialists, spokespersons and managers of crisis management teams.
This workshop is a one day training (9:00- 17:00). After a short refresher of crisis management structures and methodology, this day will focus fully on crisis communication strategies and skills. In the morning, the basics knowledge of crisis communication and media policies will be covered.

The afternoon session is interactive. Participants will get the opportunity to practice before a camera. They will be interviewed while being coached by the facilitator. Participants will learn how to use media attention as an opportunity to spread the key message.
 
  • € 449,- Including course materials, lunch and coffee/ tea (VAT is not applicable)
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Michel Peremans is an international consultant and trainer and a journalist. 

Following more than 16 years as a TV journalist for different European broadcasters (current affairs & news), Michel Peremans joined MSF in 2006, where he held different positions, including the responsible for Advocacy & Operational Communications. He also coordinated emergency and crisis communications responses and was involved in the management of different critical incidents. 

Five years later, he joined Greenpeace Belgium where he was the program director for two years .

Currently, Michel Peremans is working as a documentary maker again and provides training and consultancy (Crisis Management, Crisis Communications, Communications, Advocacy & Influencing) to a diverse range of organisations – e.g. Avocats Sans Frontières, ECHO, European Interagency Security Forum (EISF), FERN, Greenpeace, IFRC, OSF, Medair, MDM, MSF, PHF, RedR, Save the Children and Terres des hommes – in locations across the world.
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